ECOMMERCE.
FROM THE FIELD.
Practical writing on web design, SEO, marketing, and the work of building businesses online.

How to Build and Grow a Loyal Customer Base for Your Online Store
In the competitive world of eCommerce, customer loyalty is the key to long-term success.
More field notes
Sep 11, 2023 · SEOHow to Optimize Your E-commerce Website for SEO
To help you navigate the complexities of SEO for eCommerce, we've put together a guide on how to optimize like a pro.
Nov 16, 2021 · DesignTips to Design a Landing Page for Black Friday
In this post, we share 3 essential tips to get your landing page just right.
Oct 25, 2021 · Email Marketing4 Spooky Web Design Ideas to Boost Your Halloween Marketing Strategy
In this post, we share 4 easy ways to bewitch your consumer base this Halloween and drive traffic. Read more!
Sep 1, 2021 · Design3 Things to Consider for Designing a Website on a Budget
Here you are. You’re at the stage in the business game where it’s time to start thinking about a website.
Apr 26, 2021 · Leads5 Benefits of Offering a Free eBook for Your Business
You don’t have to write up a masterpiece novel, but you can write a quick read that allows you to converse with your target audience in a helpful way.
Jan 19, 2021 · BusinessDoes Your Mobile Landing Page Have These 3 Crucial Elements?
If your business website isn’t mobile-optimized then you need to make it the number one priority on your 2021 to-do list!
Nov 19, 2020 · EcommerceYour Email Marketing Guide to Black Friday
This year Black Friday goes down on November 27th, while Cyber Monday follows up on the 30th. As a business owner with an online shop, are you ready?
Nov 19, 2020 · BusinessQuick Website Tweaks to Prep Your Online Business for Black Friday 2020
Sure, 2020 has been one wild ride for us all, but that doesn’t mean you shouldn’t prep your business website to accommodate holiday shoppers.
Aug 22, 2020 · Ecommerce6 Types of Emails Every Business Should Be Sending to Customers
Emails play a huge role in helping convert potential customers to your business, no matter what type of business you’re running. But, are you sending out the right ones?
May 15, 2020 · Responsive Web Design4 Tips to Move Your Business Online Fast
For small businesses, transitioning from brick & mortar to online can seem daunting, but it all comes down to making a plan and placing your focus on what really matters.
Dec 18, 2019 · Search Engine MarketingHow Will Mobile Optimization Change in 2020?
As 2020 is upon us, keep on top of the digital trends by upgrading the way users view your site via phone.