5 Ways You Should Be Marketing Your Website by 2020
With Christmas bells already chiming and New Year’s Eve just around the corner, it’s time to make sure your business website is is up to speed in the ever-changing world of online marketing. The online consumer base is growing larger by the year, which means business owners are constantly looking for ways to reach their audience. Are you doing enough? Here’s 3 ways you should be marketing your business online.
Get on Google
How convenient is it when you Google a restaurant and it pops up right away with the business hours, phone number, menu and Google Maps address already listed? Now, imagine customers search for your business and enjoy that same convenience. It might just keep them coming back! If you’re not onboard already, claim your business on Google My Business to make it easy for customers to find you on their first search.
Get a YouTube channel
Would you be surprised to hear that YouTube is the second largest search engine on the internet in 2019? Now, before you tell me that you aren’t going to make a goofy vlog like all those teenagers, know that YouTube is a fantastic way to promote products and services- giving you a platform to reach even more customers. You don’t even have to make a professional vlog! You can set up a few videos that show what your business is about and the services you offer.
Be a blog contributor
If you like writing or you have a writer under your employment, consider submitting an article to a big name blog in the same business niche as yours. With a large follower base, once your article is published, your business is center stage with backlinks that drive organic traffic to your site. As well, you start to build a content portfolio that makes you even more credible if you want to reach out to even bigger blogs with future articles.