3 Things to Consider for Designing a Website on a Budget
Here you are. You’re at the stage in the business game where it’s time to start thinking about a website.
Creating a website is the best place to share all of the information you want consumers to know about your brand. And in today’s online world, it’s probably the first thing that’ll pop up when people search for your services.
But what if you’re on a tight budget?
You might think you don’t have the dough to design an eye-popping website, but that’s just not true. There are plenty of design elements that give you variety- and it can be done on a budget. Here’s how!
Know Who You Are and What You Want
Start by thinking about what you want to accomplish with your website. Are you creating a website portfolio to add to your resume, are you a business trying to reach potential clients, are you trying to sell something… the list can go on.
By narrowing down your objectives, you will be able to set specific goals that run parallel with your budget. Of course, you’ll want to make sure to set a budget beforehand and then begin researching options that work towards your goals.
The type of website will dictate the size of your budget. For example, you can probably run very low costs if you are creating a website that is solely informational, like blogs or portfolios.
You also want to think about what kind of returns you will get back from your website (if that applies to you,) like promoting your business or implementing e-commerce. Consider goals like setting up an email list or how you can expand your budget as you make sales.
Lay a Strong Foundation
Luckily, there are so many options when it comes to designing an eye-catching website, the best way to do it on a budget is to start with solid research.
Once you’ve narrowed down the type of website you want, make a list of different web design companies near you. Look for designers that offer a free consultation/quote. This is a great starting point to get an idea for how the process works and the prices you can expect.
Miscellaneous Money Savers
With the reins of the website in your hands, cut unnecessary features. Keep it streamlined to your budget. If possible, have your content ready to go, so if another person is running your website, all they have to do is upload and tweak the interface.
If you plan on hiring someone to create the site for you, make sure they know your goals and budget. Consider picking someone you share an existing relationship with, like a friend from college or a business partner.
If you don’t have anyone that can help you, take time to look for a professional that can understand your vision… and budget!